Oct 21, 2020

Super Bowl LVI Business Connect Looking for Minority Owned Businesses

As local officials begin preparing to host Super Bowl LVI in 2022 at SoFi Stadium, the Los Angeles Super Bowl Host Committee (LASBHC) and the National Football League (NFL) announced this week that they will begin accepting applications from Los Angeles County minority, woman, LGBTQ+ and veteran-owned businesses to participate in the procurement process for one of the nation’s biggest events on Oct. 27.

Organizers are hoping to attract a wide variety of qualified businesses over more than 30 different industries to compete for contracting opportunities with Super Bowl event producers, according to a press release from the LASBHC.

“The Super Bowl is one of the premier sports competitions anywhere in the world,” said Los Angeles Mayor Eric Garcetti. “The NFL’s Business Connect program will turn this massive platform into a tremendous opportunity to lift up our local businesses and translate the excitement of this gridiron classic into growth and prosperity for Angelenos and our region.”


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