ECONOMIC IMPACT
SUCCESSFUL HIGH-PROFILE EVENTS CREATE SIGNIFICANT ECONOMIC ACTIVITY THAT HELPS US BUILD A STRONGER, MORE EQUITABLE LOS ANGELES.
ChampionLA events are more than a singular experience. Events provide a significant return on private investment, infusing capital into the Los Angeles economy and creating lasting benefits for our communities. Major events have already delivered more than $1 billion in economic and community impact to the Los Angeles region this decade.
AN INVESTMENT IN CHAMPIONLA PAYS OFF FOR COMMUNITIES
The economic and community impact on the Greater Los Angeles area is substantial and lasting. Over $1 Billion in estimated economic impact has been generated to the Los Angeles region by these most recent ChampionLA supported events.
BREAKING RECORDS WITH SUPER BOWL LVI
Hosting Super Bowl LVI marked a momentous chapter for our community, as the nation’s highest-profile sporting event returned to the area for the first time in nearly three decades. It was a huge achievement for Los Angeles, not just because of the Super Bowl’s incredible history and reputation, but because of the positive impact the event brought to our region. When people around the world watched Super Bowl LVI, they saw the diverse, resilient communities that make Los Angeles one of the most wonderful places to live, work, and shine.
- 4,700 – Equivalent of New Annual Jobs Created
- 69,000 Hotel Rooms Booked by the NFL Alone
- $800,000 in Grant Awards to 56 Local Nonprofits
- 208,000,000 Television Viewers in the USA
A LOCAL BUSINESS THRIVES
Major events attract more clients to a women-owned, LGBTQIA+ media firm specializing in personal branding.
UNFORGETTABLE IMPACT WITH THE FIFA WORLD CUP 2026™
Together, the Los Angeles region welcomed more than 560,000 fans to eight FIFA World Cup™ matches at Los Angeles Stadium (SoFi Stadium), hosted more than 250,000 fans at the FIFA Fan Festival™ Los Angeles and official Los Angeles World Cup 26 Fan Zones, and thousands more celebrated at the more than 300 community events.
The region is projected to generate more than $1.1 billion in long-term economic benefit, creating a legacy that will continue to strengthen Los Angeles long after the tournament’s final whistle.
