The Los Angeles Super Bowl Host Committee has launched a new program in an effort to identify 56 “Champion” organizations across the Los Angeles region that are doing “unsung” work to help uplight their communities. The Super Bowl LVI Legacy Program – Champions Live Here is being launched in partnership with the LA84 Foundation, the Play Equity Fund and the National Football League.
“In less than 12 months, Los Angeles will take center stage as the host of Super Bowl LVI. Our goal is to make sure once the game is over and the fans go home, local kids and families continue to reap the benefits of the game’s economic impact and lasting philanthropic legacy,” said Casey Wasserman, Chairman of the Los Angeles Super Bowl Host Committee, which is led by the Los Angeles Sports & Entertainment Commission (LASEC) and includes SoFi Stadium and Hollywood Park, the Los Angeles Rams and the Los Angeles Chargers.
Each of the selected “Champion organizations” will be awarded a $10,000 grant, a professionally produced marketing video that spotlights the work their organization does, and public recognition of the work they do in the lead up to Super Bowl LVI.