Let’s pause for a moment to appreciate how perfect a match this city and its new stadium were for this spectacle. After a decade or so of Super Bowls held in Indianapolis, Detroit, Minneapolis, Jacksonville, Santa Clara, and East Rutherford, this year the big game...
The Super Bowl is something of a moveable feast for the cities in which it is held, and the National Football League’s Business Connect program serves each year to ensure that local businesses get a seat at that very large table. This outreach became even more needed...
Issa Rae, Cedric the Entertainer and Leslie Jones were among the attendees at the star-studded Chairman’s Party inside SoFi Stadium on Thursday night, grooving along as Usher commanded the stage. Just before heading into the event, Jones told Variety that she’s...
The Super Bowl has brought in some super events, even off the field. A group of super greeters will be at Los Angeles World Airports (LAX) welcoming football fans and fliers as they land at the airport in time for the game. Los Angeles Super Bowl Host Committee Vice...
Each year, the NFL seeks to improve the surrounding communities of the Super Bowl host city through the Super Bowl Legacy Grant Program, by giving an annual $1 million contribution from the NFL Foundation. This year, a $2 million grant – supported by funding from the...
It's no secret that economists and city officials love the Super Bowl. Sure, the game might be exciting, but they're more in it for the economic benefit to the region, as the big game often generates hundreds of millions of dollars in economic activity, as fans and...
With a little over a week remaining before the Los Angeles area hosts its first Super Bowl in nearly three decades, the Los Angeles Sports & Entertainment Commission (LASEC) is publicly recognizing supporters of ChampionLA, a private-sector initiative designed...
Super Bowl LVI will impact the Los Angeles community with more than 30 charitable activities and community outreach events that will enrich the community and provide lasting legacies long after the game is played. Super Bowl Week activities include community projects...
The Los Angeles Sports & Entertainment Commission (LASEC) announced today that DIRECTV will serve as Presenting Sponsor of The Chairman’s Party, the exclusive after-party following the NFL Honors Show inside SoFi Stadium at The Canyons, an open-air location within...
The Los Angeles Super Bowl Host Committee and the Los Angeles County Metropolitan Transportation Authority (Metro) are teaming up to deliver guests up to 50% off their admission price for the Super Bowl Experience Presented by Lowe’s event in Downtown, a unique fan...
Before the Super Bowl kicks off in Los Angeles this February, the NFL environmental program is cleaning up the community. NFL Green and the Los Angeles Super Bowl Host Committee teamed up with Pepsi Stronger Together, Force Blue, The Cabrillo Marine Aquarium and...
The countdown to Super Bowl LVI is on and numerous community environmental events will take place in the days leading up to the game. The events of Super Bowl Green Week will focus on building community gardens, planting trees, restoring a kelp forest and putting...
Behind the scenes of Super Bowl LVI, the president of the Los Angeles Super Bowl Host Committee, Kathryn Schloessman details the Legacy 56 Program. ‘Legacy 56’ was established to honor 56 members, organizations, and nonprofits in Los Angeles who are making a positive...
Despite the COVID-19 surge, the NFL and Super Bowl Host Committee want to make it clear that Super Bowl LVI will be held at SoFi Stadium on Feb. 13. "We've been planning for COVID to be part of the Super Bowl since Tampa, so we've known for the last year so we've had...
SoFi Stadium opened the gates at Entry 3 on Thursday morning for a panel that featured key Super Bowl LVI stakeholders offering an update on the state of affairs for the big game with 30 days to go before kickoff on Feb. 13. There was no shortage of optimism flowing...