News
Super Bowl LVI Community Events to Make Positive Impact in Los Angeles Region
Super Bowl LVI will impact the Los Angeles community with more than 30 charitable activities and community outreach events that will enrich the community and provide lasting legacies long after the game is played. Super Bowl Week activities include community projects...
DIRECTV To Present The Chairman’s Party At Sofi Stadium, With Special Performance By 8-Time Grammy Winner Usher, On The BET Stage
The Los Angeles Sports & Entertainment Commission (LASEC) announced today that DIRECTV will serve as Presenting Sponsor of The Chairman’s Party, the exclusive after-party following the NFL Honors Show inside SoFi Stadium at The Canyons, an open-air location within...
Los Angeles Super Bowl Host Committee and LA Metro Team Up to Deliver Safe, Discounted Access to Super Bowl Experience
The Los Angeles Super Bowl Host Committee and the Los Angeles County Metropolitan Transportation Authority (Metro) are teaming up to deliver guests up to 50% off their admission price for the Super Bowl Experience Presented by Lowe’s event in Downtown, a unique fan...
Divers remove sea urchins to restore kelp forest in San Pedro during NFL Green Week
Before the Super Bowl kicks off in Los Angeles this February, the NFL environmental program is cleaning up the community. NFL Green and the Los Angeles Super Bowl Host Committee teamed up with Pepsi Stronger Together, Force Blue, The Cabrillo Marine Aquarium and...
Super Bowl LVI NFL “Green Week” Events Begin January 22
The countdown to Super Bowl LVI is on and numerous community environmental events will take place in the days leading up to the game. The events of Super Bowl Green Week will focus on building community gardens, planting trees, restoring a kelp forest and putting...
Behind The Scenes of Legacy 56
Behind the scenes of Super Bowl LVI, the president of the Los Angeles Super Bowl Host Committee, Kathryn Schloessman details the Legacy 56 Program. ‘Legacy 56’ was established to honor 56 members, organizations, and nonprofits in Los Angeles who are making a positive...
Super Bowl LVI will go ahead as planned at SoFi Stadium
Despite the COVID-19 surge, the NFL and Super Bowl Host Committee want to make it clear that Super Bowl LVI will be held at SoFi Stadium on Feb. 13. "We've been planning for COVID to be part of the Super Bowl since Tampa, so we've known for the last year so we've had...
Super Bowl LVI: “All Plans in Place” for Game, Red Carpet Events
SoFi Stadium opened the gates at Entry 3 on Thursday morning for a panel that featured key Super Bowl LVI stakeholders offering an update on the state of affairs for the big game with 30 days to go before kickoff on Feb. 13. There was no shortage of optimism flowing...
DIRECTV Makes Long-Term Commitment To Support ChampionLA
The Los Angeles Sports & Entertainment Commission (LASEC) announced today that DIRECTV has made a long-term commitment to support ChampionLA, LASEC’s initiative created to host the world’s highest profile sports and entertainment events in Los Angeles. As a part...
SoFi to host 2023 CFP National Championship
Kathy Schloessman, President & CEO of Los Angeles Sports & Entertainment Commission, joins Good Day LA to highlight the 2023 College Football Playoff (CFP) National Championship coming to SoFi Stadium and Hollywood Park next January. Full Article
Los Angeles Region to Host College Football Playoff National Championship in January 2023 at SoFi Stadium in Inglewood
Let the countdown begin: The Los Angeles area will host a major football title game for the second year in a row when it welcomes the 2023 College Football Playoff (CFP) National Championship to SoFi Stadium and Hollywood Park next January. The region is now on the...
U.S. Women’s Open Adds Presenting Partner, U.S. Women’s Open Headed To The Riviera Country Club In 2026
The United States Golf Association (USGA) and ProMedica have entered into a long-term partnership that includes presenting partner rights for the U.S. Women’s Open, notably elevating the championship through a $10 million purse, additional host sites that include some...
Celebrating Unsung Heroes: Six Community Organizations Awarded $50,000 In Grant Funding Through Super Bowl Lvi Legacy Program
The Los Angeles Super Bowl Host Committee on Sunday will honor six community organizations chosen to each receive a total of $50,000 in grant awards for their tremendous impact throughout the region. The winners were among the original 56 Champions announced in June as part of the Super Bowl LVI Legacy Program and were selected to receive the additional award for their outstanding contributions in the community. The grants aim to help the organizations further their missions and the long-term impact of their work.
NFL Plants Trees in Watts to Celebrate Super Bowl LVI
The NFL and the Los Angeles Super Bowl Committee continue to improve the environment by teaming up with TreePeople and Verizon to plant over 25 trees in Watts. Dozens of volunteers planted Lemon Bottlebrush trees along Hickory Street between east 105th and 107 streets.
17th Annual Lakers All-Access Event Featured Kareem Abdul-Jabbar, Jeanie Buss, Earvin “Magic” Johnson, Frank Vogel, Russell Westbrook & Dwight Howard
The Los Angeles Sports & Entertainment Commission (LASEC) hosted its 17th Annual Lakers All-Access event at the STAPLES Center on Monday, December 6, 2021. At this officially sanctioned Lakers event, guests enjoyed once-in-a-lifetime experiences, that included touring the Lakers Locker Room, meeting players and alumni, playing on the STAPLES Center court, and getting an insider’s look at one of the most successful NBA franchises.
LA Venues Welcome FIFA Delegation
The Los Angeles World Cup Host Committee recently welcomed FIFA delegates for an official FIFA World Cup 2026 site visit, showcasing the region’s world-class venues and infrastructure in an ongoing bid to bring the event to Southern California.
Los Angeles Super Bowl Host Committee Celebrates 56 “Unsung Heroes” in Leadup to Super Bowl LVI
Giving Tuesday Marks 75 Days Before Super Bowl LVI and Provides Opportunity to Donate to Local Nonprofits Focused on Uplifting Communities Across the Region
World Rugby Approves United States for Exclusive Targeted Dialogue On Hosting Rugby World Cup 2031
The World Rugby Council today voted and approved the United States to enter into an exclusive Targeted Dialogue phase concerning Rugby World Cup 2031 in order to continue and accelerate planning for a U.S.-hosted Men’s Rugby World Cup.
Los Angeles World Cup Host Committee Welcomed FIFA delegates for official FIFA World Cup 2026™ Site Visit
The Los Angeles World Cup Host Committee this weekend welcomed FIFA delegates for an official FIFA World Cup 2026™ site visit, showcasing the region’s world-class venues and infrastructure in an ongoing bid to bring the event to Southern California.
L.A. World Cup in 2026? FIFA’s 21-member delegation wraps up SoCal tour
A 21-member FIFA delegation wrapped up a three-day visit to Southern California on Sunday in which it studied the region’s ability to play host to games and other events for the 2026 World Cup.
Los Angeles Super Bowl Host Committee Opens Hiring for Thousands of Jobs
The Los Angeles Super Bowl Host Committee has kicked off recruiting for thousands of local support jobs throughout Los Angeles County for the week of Super Bowl LVI, marking an important step in helping the region realize the full economic benefits related to the high-profile event.
Super Bowl LVI To Deliver Up To $477 Million To Local Economy
A new report issued by Micronomics Economic Research and Consulting, outlines significant qualitative and quantitative gains for Los Angeles when Los Angeles hosts Super Bowl LVI at the new SoFi Stadium in the City of Inglewood.
United States Launches Campaign to Host Men’s and Women’s Rugby World Cups
The United States is bidding for the 2027 or 2031 Menʼs Rugby World Cup and 2029 Womenʼs Rugby World Cup.
Community Champions: Sisters of Watts honored by NFL and Super Bowl LVI committee
Sisters of Watts is among the legacy champions selected by Los Angeles’ Super Bowl host committee to receive NFL recognition, as well as a $10,000 grant.
Five Epic Hitmakers Unite for PEPSI® Super Bowl LVI Halftime Show Sunday, February 13, 2022 on NBC, Peacock and Telemundo
Pepsi, the NFL and Roc Nation have assembled a lineup of trailblazing musicians to perform the Pepsi Super Bowl LVI Halftime Show: Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar will take the world’s biggest stage at SoFi Stadium in Inglewood, CA on Sunday, Feb. 13, 2022, airing on NBC and Telemundo, and streaming live on Peacock.
Passing of The Golden Shovel Inglewood 2021
Each year, a symbolic Super Bowl “Golden Shovel” is passed from one Super Bowl host community to the next.
Vin Scully, Will Ferrell help kick off LA’s bid to host 2026 World Cup games
The Los Angeles World Cup Host Committee Thursday released a video featuring legendary Dodgers broadcaster Vin Scully, actor Will Ferrell and former L.A. Galaxy player Cobi Jones in a bid to have the city host matches during the FIFA World Cup in 2026, which will be held in the U.S., Mexico and Canada.
Los Angeles Releases Official Campaign Video in Bid to Host FIFA World Cup 2026™
The Los Angeles World Cup Host Committee launched its official bid video today featuring actor Will Ferrell, LA Galaxy & US Soccer legend Cobi Jones and narration by one of history’s most iconic broadcasters, Vin Scully.
FIFA kicks off venue visits to FIFA World Cup 2026™ candidate host cities
Following various virtual sessions and continued exchange on a wide range of technical matters, FIFA will launch the first venue visits to the FIFA World Cup 2026 candidate host cities on 15 September.
Peter Guber, Dave Roberts, Jaime Jarrin, Rick Monday and John Hartung Headlined 7th Annual Dodgers All-Access Event
The Los Angeles Sports & Entertainment Commission (LASEC), in partnership with the Los Angeles Dodgers Foundation, hosted the 7th Annual Dodgers All-Access at Dodger Stadium on Thursday, August 5, 2021.
In Depth: Super Bowl Committee Recognizes 56 Los Angeles Champions
Kathy Schloessman, President and CEO of the Los Angeles Sports and Entertainment commission & Super Bowl Committee Member, talks to Hal about how the Super Bowl Committee selected the 56 non-profits who received $10,000 coming from the 88 cities of Los Angeles....
LA Super Bowl Host Committee announces winners of Legacy Grant Program
The Los Angeles Super Bowl Host Committee announced the winners of the Super Bowl LVI Legacy Program to recognize 56 grassroots organizations and nonprofits making an impact in underserved communities. The "Champions Live Here'' program's selected organizations...
Los Angeles Super Bowl Host Committee Unveils 56 “Unsung Heroes” in Lead Up To Super Bowl LVI
In its journey to Super Bowl LVI, the Los Angeles Super Bowl Host Committee (LASBHC) today announced 56 community organizations selected as part of the official Super Bowl LVI Legacy Program – Champions Live Here. The "Champion" organizations will receive grants and...
Los Angeles Super Bowl Host Committee recognizes 56 “unsung hero” community and nonprofit organizations
The Los Angeles Super Bowl Host Committee (LASBHC) on Thursday recognized 56 community organizations and nonprofits at SoFi Stadium as part of the official Super Bowl LVI Legacy Program. "The organizations recognized here today embody the very best of what our city...
Bricia Lopez tells Guelaguetza’s story and why Super Bowl LVI brings hope for her restaurant’s economic comeback.
COVID-19 was devastating for celebrated L.A. restaurant Guelaguetza and other local small businesses. But a game-changing opportunity awaits. Learn more about how next year’s Super Bowl at SoFi Stadium will be the “beginning of L.A.’s biggest comeback.”
Los Angeles Confirmed to Host Super Bowl LVI on February 13, 2022
Today the National Football League (NFL) and the Los Angeles Super Bowl Host Committee (LASBHC) confirmed the Super Bowl LVI game will be played on Sunday, February 13, 2022, at SoFi Stadium in Inglewood, California. Los Angeles will welcome the Super Bowl to the region for the first time in nearly three decades.
Los Angeles Stadiums Participate in FIFA Workshops in Continued Bid to Host 2026 FIFA World Cup™ Matches
The Rose Bowl Stadium and SoFi Stadium and Hollywood Park have reengaged with FIFA and U.S. Soccer via virtual meetings aimed at discussing the viability of hosting key matches and events throughout the 2026 FIFA World Cup™.
Los Angeles Super Bowl Host Committee to Honor “Unsung Hero” Organizations
The Los Angeles Super Bowl Host Committee has launched a new program in an effort to identify 56 “Champion” organizations across the Los Angeles region that are doing “unsung” work to help uplight their communities. The Super Bowl LVI Legacy Program – Champions Live Here is being launched in partnership with the LA84 Foundation, the Play Equity Fund and the National Football League.
Organizers of Super Bowl LVI to recognize the unsung heroes of LA
This year’s Super Bowl committee is launching a legacy program to recognize 56 unsung heroes of of our community.
L.A. Super Bowl committee releases logo and plans for 2022 game at SoFi Stadium
The finish line for one Super Bowl marks the starting point for the next. So just as the Tampa machine was powering down Monday in the wake of Super Bowl LV, the Los Angeles Super Bowl Host Committee on Tuesday will release its logo, game plan for the event, and a launch video featuring Snoop Dogg.
WrestleMania goes Hollywood in 2023
WWE announced upcoming host cities for its annual pop culture extravaganza, WrestleMania, from 2021-23. Tampa Bay: WrestleMania 37 presented by SNICKERS, Saturday, April 10 and Sunday, April 11, 2021 at Raymond James Stadium. Arlington/Dallas: WrestleMania 38, Sunday,...
LASEC Newsletter: December 2020 Updates
Kathryn S. SchloessmanPresident & CEO Los Angeles Sports & Entertainment CommissionLASEC Friends and Supporters, We hope you and your family are safe and healthy this holiday season. This year, our city came together to redefine, protect, and strengthen our...
Best Sports City of the Year: Los Angeles
LOS ANGELES (December 14, 2020) – Sports Business Journal, the leading voice in sports business, has chosen Los Angeles as Best Sports City as part of its Year-End Awards, marking the conclusion of an unprecedented year for the industry. These awards celebrate...
Ask the Expert: Why LA is the Sports Capital of the World
We sat down with Kathryn Schloessman (pictured above), President of the Los Angeles Sports & Entertainment Commission, to discuss the bidding process and what makes Los Angeles a premier destination for all things sports.
Los Angeles Super Bowl Host Committee and National Football League to Launch Super Bowl LVI Business Connect Program on October 27
The Los Angeles Super Bowl Host Committee (LASBHC) and the National Football League (NFL) will begin accepting applications for the Super Bowl LVI Business Connect program on October 27.
Los Angeles to Host NCAA Division I Men’s Basketball West Regional at Crypto.com Arena in 2024
Pepperdine University has been awarded host duties for the 2024 West Regional of the NCAA Division I Men’s Basketball Tournament at Crypto.com Arena, the fifth time in 12 years that the Waves will have been entrusted with the event.
SoFi Stadium Home to New College Bowl Game
SoFi Stadium and Hollywood Park announced a new college football bowl game, LA Bowl, will be played at the stadium starting the 2020 college football bowl season in December.
Mountain West Announces Future Bowl Line-Up, Including Bowl Game in LA
The Mountain West’s new six-year bowl lineup is highlighted by the addition of a bowl to be held in the new stadium in Los Angeles.
2020 MLS All-Star Game presented by Target heads to LA
The 2020 MLS All-Star Game presented by Target will feature a first-of-its-kind summer showdown: The MLS All-Stars will face the Liga MX All-Stars on July 29 at Banc of California Stadium in Los Angeles.
How Schloessman and LASEC help bring the big games to LA
The nonprofit LASEC, which was launched in 1995 by then-Mayor Richard Riordan and works closely with the Los Angeles Tourism and Convention Board, has played a key role in shaping what Schloessman calls L.A.’s “decade of opportunity.”
NFL confident of memorable Super Bowl at Inglewood stadium
The league is feeling great about its decision to bring the Super Bowl back to its original home, and a visit to the site by league officials Tuesday only amplified the NFL’s faith in the people building its newest showpiece.
Dodgers, MLB reveal 2020 All-Star Game logo
The unveiling of the logo for the 2020 All-Star Game doubled as the official announcement for the latest renovations at the game site, 57-year-old Dodger Stadium. The 91st Midsummer Classic will be the fourth hosted by the Dodgers.
Tiger Woods: I ‘Will Always Believe’ L.A. Is Better Sports Town Than NYC
Fresh off his landmark win at the Masters, Tiger Woods wants to make one thing perfectly clear: the West Coast is the best coast when it comes to sports.
Inside LAX’s $14 Billion Makeover
Los Angeles International Airport (LAX) is in the midst of a $14 billion transformation that will make it one of the smartest airports in the world.
Tommy Hawkins Game-Changer Award given to Kathryn Schloessman
The Tommy Hawkins Game-Changer Award, adopted in 2018 by the Wooden Award Program, recognizes a sports industry leader that uses their platform to create a positive experience in sports and community engagement.
Economic Impact of the 2018 NBA All-Star Game on Los Angeles County
The 2018 NBA All-Star Game is likely to produce at least $116 million in increased economic activity for the Los Angeles market.


















































